Go Painting Franchise Opportunity Overview

Industry: Home Services – Residential & Commercial Painting
Founded: 2020 • Franchising Since: 2023
Headquarters: Franklin, Tennessee
Website: www.gopainting.com

Company Overview

Go Painting is a modern painting franchise reinventing the home improvement experience through professionalism, reliability, and technology-driven efficiency. The brand’s mission … “Painting Made Simple” … reflects its commitment to transforming an often fragmented industry into a streamlined, customer-first service experience.

Offering residential and commercial painting services for interiors, exteriors, and light carpentry, Go Painting has positioned itself as a premium yet accessible choice for homeowners and property managers seeking quality and accountability. Backed by the leadership and franchise development expertise of HorsePower Brands, Go Painting is scaling rapidly across the U.S. by combining operational excellence, cutting-edge marketing, and a proven systems-based model.

Franchise Opportunity

Go Painting provides entrepreneurs with a business opportunity in one of the most in-demand and recession-resilient home service sectors. Franchisees operate a project management–based business, focusing on customer service, local networking, and business growth—while leveraging a vetted network of subcontractors for project execution.

The franchise model is designed for efficiency and scalability, supported by HorsePower Brands’ industry-leading infrastructure, centralized marketing, and in-house call center. Franchise owners receive extensive pre-launch training, dedicated onboarding, and ongoing business coaching to accelerate growth and ensure long-term success.

Why Go Painting

  • Tech-Enabled Operations: Streamlined quoting, scheduling, and customer communication through proprietary systems.
  • Recession-Resilient Industry: Consistent demand from homeowners, HOAs, and commercial property managers.
  • Project Management Model: No painting experience required; focus on business leadership, not labor.
  • Comprehensive Support: Marketing, recruiting, call center, and vendor management handled by corporate.
  • Multi-Unit Scalability: Built-in infrastructure for rapid territory growth and semi-absentee ownership.
  • Backed by HorsePower Brands: Franchise accelerator with a portfolio of high-performing service brands.

Ideal Franchisee

Go Painting seeks business-minded entrepreneurs and leaders with strong communication and management skills. Ideal candidates are proactive networkers who excel at building relationships, leading teams, and driving growth. No trade or construction experience is necessary … just a desire to deliver exceptional customer service and build a scalable business.

Investment & Fees

Cost CategoryAmount (USD)
Initial Franchise Fee$59,500
Total Investment$138,900 – $212,000
Net Worth Requirement$300,000
Liquid Capital$150,000
Royalty Fee6% of Gross Revenues
Brand Fund2% of Gross Revenues

Financial Performance (Item 19, 2025 FDD)

Based on data from affiliate and early franchise operations (2024):

  • Average Gross Revenue (Mature Territories): $846,522
  • Top Quartile Average: $1,142,780
  • Average Net Operating Margin: 21%

With strong national backing, modern systems, and a clear value proposition, Go Painting offers entrepreneurs a turnkey path to success in a fragmented, high-demand industry.

Go Painting is redefining the painting industry through professionalism, technology, and scalable systems … empowering franchise owners to build efficient, community-focused businesses with lasting value.

🗺 Learn More: Contact your Go Painting Franchise Consultant Specialist